Build your successful online yoga business (even if you have no following right now)

Module One:
Nail down your niche

You need to build and nurture your audience before you can market your classes and programs to them, so the most important step to building a successful online yoga business is determining who your ideal student is.

In this training, you will learn how to narrow down your niche and identify the characteristics that make up your ideal student.

Module two:
the Nitty Gritty Details Part 1
- Your website and YouTube channel

The tech part of creating an online presence can be so overwhelming, but it doesn’t have to be! With your ideal student in mind, you’re ready to set up the platforms where you’ll connect with them.

In this module, we’ll cover the most important aspects of your website, and how to set up your YouTube channel.

Module three:
The Nitty gritty details Part 2
- Email Marketing and FB Group

Now that you’ve set up your platforms to connect with your community, it’s time to set up the channels through which you’ll connect with them! It’s important that you’re communicating with your audience regularly, and the combination of an email list with a Facebook group is how we’ll do that.

In this module, we’ll cover your options for email marketing platforms and set up your Facebook group.

Module four:
Pre-recorded videos vs. Live teaching

Pre-recorded videos as well as live Facebook videos are great forms of content for your community to get to know you, but they don’t allow you to see your students.

In this training, we’ll cover equipment, platforms, filming, and post-production.

Module five:
Creating consistent content

It’s time to ditch the perfectionist and put yourself out there! It’s crucial that your community get to know you, and content marketing is an effective (and inexpensive) way for you to make that happen.

In this training, we’ll cover the different forms of content marketing available to you and develop a content schedule so that you’re consistently putting your work out there.

Module six:
Finding your online students without spending money on advertising

You’ve got your systems in place and you’re creating content to draw in your ideal student. Now it’s time to find them!

In this training we’ll cover different ways that you can find students and get them on your email list and into your Facebook group - without spending money on advertising!

Module seven:
The boring admin stuff

Growing an online business means we have to do all the boring backend business stuff, and that stuff can often feel overwhelming.

In this module we’ll go over a template for tracking your income and business expenses, we’ll discuss how to best handle taxes, as well as liability and waivers.

Module eight:
Crafting your offers

Let’s face it, $10 drop-in classes are not a great way to make a nourishing income. Selling bigger packages, courses, or memberships is the way to start building a greater income.

In this module, we’ll start working on crafting your bigger offers and packages, tailored to your ideal students.

bonus Module nine:
creating a facebook business page + best practices

Having a Facebook business page is a great way to leverage this social media platform. Your business page serves as your "storefront" on Facebook and allows people to know who you are, what you do, and who you help.

In this training we'll cover how to set up your business page and best practices for maintaining it.

bonus Module ten:
Creating guided meditation content

Creating guided meditation content is an amazing way for your community to get to know you more intimately. It's also easier content to create than video content, so it's great to add in to your content strategy.

In this training, you'll learn about the equipment and software needed to start creating meditation content of your own.

The Complete Online Yoga Teacher Academy: Online Growth Program

So you have a step-by-step system for growing your online presence and online classes ($3000 Value)